PR & Branding

Crisis Management

Community Relations

Issues Management

Market Research

Broadcast & Video

Creative

Media Coaching & Presentations

Trial Consulting

At WalshCOMM, we never guess.

Engaging in marketing without understanding your customer is like going on a trip without a map. Market research is NOT too expensive. In fact, it’s too expensive NOT to know what your customers want or think. We encourage our clients to spend 10% of their budgets on market research so they can better understand how to best use the other 90% to accomplish their goals.

There are numerous market research tools available through WalshCOMM that will help you get the answers you need. We tailor each research project to the precise needs and budget of each client.

• Focus groups
• Surveys/interviews – print, telephone and electronic
• Polling
• Mock juries
• Competitive analysis

“When we decided that we needed more direct feedback from our target market in order to better serve them, we hired WalshCOMM to provide qualitative research. WalshCOMM offered us a great value – they have a well located focus group facility, an experienced moderator on staff and the marketing expertise to summarize the conclusions and deliver a comprehensive report. They didn’t just hand us results, but expanded on the findings with recommendations for ways in which we could leverage the information to best meet our goals. The ability to put our products in the hands of our target audience and to witness their feedback was invaluable to the development of our marketing and communications strategies.”

Laura Grey
Marketing Manager
NextStudent